THE SESSIONS - A CLOSER LOOK

Wednesday, June 27, 2007 

7:30-9:00 a.m.

Registration & Continental Breakfast

 9:00-9:45 a.m.

Mobile Financial Services: Poised For Development - In its invariably thought-provoking and insightful style, The PELORUS Group will explore in fine detail the market conditions and economic issues that are setting the stage for market acceptance of mobile banking and payments.  New functionality is coming to market to meet the needs of consumers and businesses, and this session takes a hard look at the degree to which these mobile services will complement and displace online banking and traditional checks, cash and credit/debit cards.  Designed to shed light on the salient factors propelling mobile financial services, the session offers a bold and unflinching appraisal of the emerging mobility paradigm.

Panelist:

Alan Fross, The PELORUS Group

Vance Hodnett, The PELORUS Group

9:45-10:45 a.m. 

Mobile Banking Options: One Size Does Not Fit All - Drill down into findings on how interested consumers are in mobile banking services, types of functionality (customer alerts, account balances, bill payments) that interest them, and the impact of age and other demographics on interest levels.  What are carriers and banks planning, and what types of offerings will be made to consumers in the next year?  Hear industry visionaries discuss the pros and cons of mobile banking solutions, what technologies will meet consumer needs, and receive first-hand insight on the solutions that are enabling the launch of mobile financial services.

Panelist:

Paul Iemma, ClairMail

Drew Sievers, mFoundry

10:45-11:15 a.m.
Refreshment, Break

11:15-12:30 p.m.

Anatomy Of A Mobile Banking Solution: A Business Case Close-Up – Recently, three industry pioneers, AT&T, BancorpSouth, and Firethorn, announced they would  jointly provide mobile banking to their customers.  This special session, moderated by industry guru Vance Hodnett, tracks the evolution of new mobile banking solutions, and candidly discusses what key executives familiar with their offering foresee, both in terms of hurdles and opportunities, moving forward.  This will be a golden opportunity to hear first hand about each key contributor to a mobile banking solution:  Bank, application provider, and wireless carrier.  

Panelist:

Ben Ackerman, Firethorn

Michael Lindsey, BancorpSouth

Sashonda Warren, AT&T

12:30-1:30 p.m.  
Luncheon

1:30-2:30 p.m.  

Jumpstarting Mobile Payments: Incentivizing Merchants - Widespread acceptance of mobile payments entails overcoming a merchant-centric obstacle: their resistance to investing in new payment acceptance technology before there is sufficient consumer demand for m-payments. What is a cost-effective manner to work with the embedded merchant infrastructure?  What is the consumer payment interface of choice when they make mobile payments?  Presenters focus on mobile payment applications that “live today” and highlight effective -- and cost-effective -- incentives to attract sufficient merchants to take the critical first step for implementing mobile payments.  

Panelist:

Neil Podmore, Verrus Mobile Technology

Paul Rasori, VeriFone

2:30-3:00 p.m.

The “Model Shift” - Opportunities Of A New Authentication Paradigm - The session will examine the evolution of payment models into the mobile arena, with a special look at the underlying authentication layer.  It will focus on the evolving authentication infrastructure that enables better risk management and risk handling through more rigorous processes (such as geo-location tracking and new multi-factor authentication techniques) that create an unprecedented opportunity to tap into new markets.  Explore the model shift that mobile banking and mobile payments are creating, and the resultant challenges and opportunities for the various market players (merchants, card issuers, consumers, financial institutions, wireless carriers, and handset manufacturers).

Panelist:

Aashir Shroff, Yodlee

3:00-3:30 p.m.  
Refreshment Break

3:30-4:00 p.m.  

A Mobile Carrier's Perspective on Mobile Financial Services - As mobile banking and payments services turn the corner and become increasingly popular, carriers stand to reap the benefits in the form of new revenue streams resulting from -- at minimum -- increased SMS revenues.  How active will they be in promoting these services, and will they want a greater piece of the action or insist on greater control?  What will be the impact of near-field communications technology?  This session will enlighten attendees on the nuances of carrier attitudes about mobile financial services.

Panelist:

Chris Bierbaum, Sprint

4:00-5:00 p.m.

Achieving Mobile Financial Services Profitability - As mobile payments and banking continue to evolve in the marketplace, so too do the possible business models.  Should mobile payments to merchants use an interchange model?  Should person-to-person payments be free as “loss leaders”, or can banks generate revenue from these services?  This session proposes a framework for turning mobile banking from a cost center to a revenue generator for financial institutions, and outlines patent pending technologies that will help deploy mobile payment solutions quicker at higher profit.

5:00-7:00 p.m.  
Networking Reception

Thursday, June 28, 2007  

8:00-8:30 a.m.
Continental Breakfast

8:30-9:15 a.m.  

The Cell Phone As A Financial Tool: Leveraging NFC, SMS, And SIM - The key to converting a greater portion of cash transactions to electronic transactions is to make them easier and faster for mobile users.  Learn about the benefits of near-field communications, how short message service is proving to be a surprisingly valuable tool for use by banks, and about a subscriber identity module-friendly architecture that enhances handset functionality and consumer convenience.  What changes will near-field communications bring about?  What are the ramifications to mobile companies, financial concerns, and third party applications providers?

Panelist:

Tim Baker, Inside Contactless

Jefferson Lilly, mBlox

9:15-9:45 a.m.  

The Collections Dilemma/Opportunity - What are the pros and cons of different methods of payments, be they mobile operator payments, card payments, or alternative payment methods?  Conferees will be exposed to success data and conversion rates of different methods of payment, the hidden costs of mobile payments, and future payment options.  This session includes unique data collected across more than 10 million users and 3,000 content providers using dozens of billing options.  

Panelist:

Ray Anderson, Bango

9:45-10:00 a.m.  
Refreshment Break

10:00-11:00 a.m.

The Security Specter: Dealing With Fraud And Risk Management - The growing trend to mobile payments and mobile banking services introduces an additional dimension in protecting customer data.  These presentations will address how security, compliance, and privacy concerns will play an integral role in shaping solutions.  How and where does data traditionally hide, and how are the mistakes made?  Companies need to understand what steps are required to protect them -- and their clients – from the risks associated with fraud and security breaches.  This session lays out the major threats, and explores the methods to fight fraud, enhance security, and prevent identity theft.

Panelist:

Rene Babi, RBA International

John Keane, VeriSign

11:00-12:15 p.m.  

Person-To-Person Money Transfers - Person-to-person payments can be prohibitively expensive, especially when they involve cross-border transactions.  Consumers in the developing world are almost routinely using their mobile phones to send money to friends and relatives.  They even pay bills with cell phones.  Domestically, mobile transfer opportunities are ramping up, as are partnership opportunities in the payment and transfer space.  How large is this opportunity and what innovative first ever services could be implemented with mobile phones?  Why will the successes encountered overseas migrate to North America?  Where are we in the timetable?

Panelist:

Howard Gefen, Obopay

Guy Horesh, Trivnet

Tomasz Muehleisen, Atos Worldline

Jeff Slowik, PayQuik

Bhairav Trivedi, PayQuik

12:15-12:30 p.m.  
Refreshment Break

12:30-1:30 p.m.

Legal And Financial Challenges Facing The Mobile Payments Industry - How are mobile payments currently regulated (and unregulated), and what are their legal risks?  How does a payments provider avoid liability if its system is used -- even unwittingly -- for money laundering or terrorist financing purposes?  What are the opportunities for the industry to shape the legislative dialogue and influence mobile payments development?  This session will also address the 10 federal and state regulatory issues, including money transmitter licensing, that mobile payment providers should consider.

Panelist:

Judie Rinearson, Bryan Cave, LLP

Carol Van Cleef, Bryan Cave, LLP

1:30-2:15 p.m.

Making Mobile Financial Services A Reality - Panel Discussion - As a wrap-up to two days of leading edge insights, market leaders and industry evangelists will contribute their visions, aspirations, and ongoing challenges swirling about the prospects for mobile banking and payments.  What is the short and long-term potential for mobile financial services?  Delegates will be encouraged to ask questions and share their own thoughts on the direction of the industry and the hurdles to clear in order to accelerate the paradigm shift.

Panelist:

Victor Nappe, Stored Value Consulting

Neil Podmore, Verrus Mobile Technology

WRAP-UP

Schedule At A Glance

Conference Speakers

Press Release - May 9, 2007

Who Should Attend

Conference Fees & Location

Hotel Information

On-Line Registration