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PREPAID
WIRELESS:
Emerging Markets And New Directions
A $25 BILLION BRASS RING BY 2005
The
recent surge in interest in prepaid wireless is reflective of the
overwhelming success of mobile phone services around the world. Over the past five years, the market for wireless telephony
services has mushroomed, boasting over 131 million mobile phone
subscribers in North America, including 109.5 million in the US alone.
The
number of prepaid customers has risen as well, claiming an
ever-greater portion of this rapidly expanding industry.
Prepaid services are now more widely available than ever
before. There are even
national prepaid plans, such as those from AT&T Wireless and
Verizon Wireless, that offer prepaid mobile phone service for anywhere
in the country. Nearly 19
million prepaid mobile phone users roam North America, and their
numbers grow daily. By
2005, they will be generating almost $25 billion in revenues!
“Prepaid
Wireless!” is the most recent installment in a brilliant series of
prepaid and wireless reports that include “Prepaid Telecom,”
“Prepaid Telephony,” “Wireless Speech Recognition,” and “The
Future Of SMS.” Based
on scores of hard-hitting, illuminating interviews with industry
leaders, it is unprecedented both in terms of scope and vision. “Prepaid Wireless!” is packed with fresh,
thought-provoking insight and exclusive hard data generated to provide
a springboard for executive decision-making relative to emerging
growth opportunities in this high-potential market.
In clear and concise wording, it will provide answers to your
questions. In one bold,
sweeping strategy and opportunity assessment, it will provide your
organization with a blueprint for future market growth.
Price $2,995.00 US
Published October 2001
152 Pages
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