STORED VALUE:
21^st Century Currency

STORED VALUE:  REDEFINING THE MEANING OF CURRENCY

Stored value cards are changing the way people in the U.S. do business.  Stored value cards impact the way we spend cash, wield checks, and most importantly, employ traditional credit cards.  The prepaid industry, which for the last 15 years focused primarily on telecom services, is about to explode into every sector of the economy.  Stored value cards represent substantial revenue opportunities for new players, but they could also significantly reduce the revenues of banks and major credit card companies, such as Visa and MasterCard.  Either way, the prepaid market is poised for change, and that change promises to be both dramatic and irreversible.

Approximately 50 million adults in the U.S. do not possess credit cards.  Almost 10 million households do not boast bank accounts.  Without access to these financial facilities, millions of people have missed out on benefits of the transactions revolution. Now, stored value cards, aka prepaid debit cards, will enable these disenfranchised to share the rewards of E-commerce.  And the resulting revenue opportunity for players is nothing short of staggering.

Nobody studies emerging prepaid markets more consistently or passionately than The PELORUS Group.  For three decades we’ve been a leader in identifying, analyzing and projecting forward where the market is headed, as well as what the ramifications to industry participants will be.  We hold no punches.  Our thought-provoking assessments are hailed as cogent exercises in realistic market valuations. Organizations around the world tap into our prepaid expertise. “Stored Value: 21^st Century Currency” is an exclusive report, offering unprecedented depth and a bold strategic perspective. Its insights and recommendations are the result of years of hands-on research into the rapidly changing credit/debit card landscape. The latest entry in a series of landmark prepaid studies from The PELORUS Group, “Stored Value: 21^st Century Currency” may very well be the most provocative such study to date.

All market forecasts are through the year 2007. 
Price $3,995.00 US
Publication Date: June 2003

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