|
NORTH
AMERICAN DA:
WIRELINE AND WIRELESS
MARKETS IN TRANSITION
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|
Table Of Contents
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| Section |
| CHAPTER I:
Executive Summary |
|
1.0
Transformation of
Directory Assistance |
|
1.1
DA Redefined |
|
1.2
DA Business Models for the Decade |
|
1.3
Emerging Technology as a Strategic Tool |
|
1.4
Multi-Media |
|
1.5
Regulation |
|
1.6
Wireline/Wireless Number Databases |
| 1.7
Wireline Market |
| 1.8
Wireless Market |
|
1.9
Robust Growth |
|
1.10
Future Developments |
| CHAPTER
II: Market Overview |
|
2.0 Introduction |
|
2.1 DA
Redefined |
|
2.2 Business
Model for Directory Information Services (DIS) |
|
2.2.1 Current
Self-Standing Revenue-Constrained Model |
|
2.2.2 Integrated
Revenue-Enhanced Business Model |
|
2.2.2.1 Near-Term
Model |
|
2.2.2.1.1 Automation |
|
2.2.2.1.2 Voice
over IP/Virtual Call Center |
| 2.2.2.1.3 Multi-Media
DA |
| 2.2.2.1.4 Outsourcing
|
|
2.3 Wireline/Wireless
Number Databases |
|
2.4 Pricing
and Business Models |
|
2.4.1 Per
Call Billing |
|
2.4.2 Revenue
Per Call |
|
2.5 Regulatory
Overview |
| 2.6
Research
Methodology |
|
2.7 Challenges
|
| CHAPTER
III: The Wireline Market: New Business Model |
|
3.0 Market
Overview |
|
3.1
Local and National DA |
|
3.2
International DA |
|
3.3
Directory Assistance Call Completion |
| 3.4
Reverse DA |
| 3.5
Business Category Searches |
|
3.6
U.S. Wireline Carriers |
|
3.6.1
AT&T |
|
3.6.2
BellSouth |
|
3.6.3
Cincinnati Bell |
|
3.6.4
MCI (Formerly WorldCom) |
|
3.6.5
Qwest Communications |
|
3.6.6
SBC Communications |
|
3.6.7
Sprint |
|
3.6.8
Verizon |
| CHAPTER
IV: EDA Information Services in the Wireless Market |
|
4.0 Introduction |
| 4.1
Different
Motivations |
| 4.2
The Growth of
Enhanced DA/Information Services |
| 4.3
A New
Revenue-Enhanced Business Model |
|
4.4 Wireless
Carriers Outsource DA |
| 4.5
Wireless Advantage |
| 4.6
Wireless DA Number Databases |
|
4.6.1 Qsent |
| 4.7
Location-Based Services (LBS) |
| 4.7.1 Information
Services |
|
4.7.1.1 City
Guides |
|
4.7.2 Navigation
(turn-by-turn-driving directions) |
| 4.8
Future
Developments |
|
4.9 Information
Services Minus Voice |
|
4.10
Wireless DA Pricing |
| 4.11
Wireless Service Offers |
|
4.11.1
AT&T Wireless |
|
4.11.1.1
Voice Portal |
|
4.11.2
Cingular |
|
4.11.3 Nextel |
|
4.11.4 Sprint
PCS |
| 4.11.5 T-Mobile |
|
4.11.6 Verizon
Wireless |
| CHAPTER
V: DA and Information Services Outsourcers, Data Aggregators and Platform
Providers |
|
5.0 Introduction |
|
5.1
Wholesalers and Outsourcers |
|
5.1.1 BellSouth
Wholesale |
|
5.1.2 Excell
Agent Services |
| 5.1.3 First
Data Teleservices |
| 5.1.4 InfoNXX |
| 5.1.5 Metro
One Telecommunications |
|
5.1.6 OSC
Services |
| 5.1.7 SBC
Wholesale Services |
| 5.1.8 SNET
Wholesale (DG) |
| 5.1.9 Sprint
Wholesale |
| 5.1.10
Verizon Wholesale |
|
5.2 Database
Integrators |
| 5.2.1
LSSi |
|
5.2.2
MCI |
|
5.3
DA Platform Suppliers/ASPs |
| 5.3.1 ISx,
Inc. |
| 5.3.2
varetis |
| 5.3.3
VoltDelta
|
|
5.4
Speech Recognition and Interactive Voice Response
Providers |
|
5.4.1
Nuance Communications |
|
5.4.2
ScanSoft |
|
5.4.3
Tellme Networks |
|
5.5
Others |
|
5.5.1
Acxiom Corp. |
|
5.5.2
iTouchpoint Technologies LLC. |
|
5.5.3 Kivera
Inc. |
|
5.5.4 Soleo
Communications |
|
5.5.5
Vazu Inc |
| CHAPTER
VI: Canadian DA Market |
|
6.0 Canadian
Carriers |
| 6.1
Wireline Carriers |
| 6.1.1 Bell
Canada |
| 6.1.2
TELUS Communications |
|
6.2
Wireless Carriers |
|
6.2.1 Bell
Mobility |
|
6.2.2 Rogers Wireless Communications |
|
6.2.3 TELUS
Mobility |
|
6.3 Nordia |
|
CHAPTER
VII: Five-Year Trends and Growth Analysis |
|
7.0 Market
Overview |
|
7.1 Trends
and Assumptions
|
|
7.2 United
States
|
|
7.2.1 U.S.
Wireline Directory Assistance |
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7.2.2 U.S.
Access Lines |
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7.2.3 U.S.
DA Calls Per Access Line
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7.2.4 U.S.
Wireline DA Volume |
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7.2.5 U.S.
Wireline Enhanced DA Volume |
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7.2.6 U.S.
Wireline DA Revenues Per Call
|
|
7.2.7 U.S.
Wireline DA Revenues |
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7.2.8 U.S.
Wireline EDA Revenues
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7.2.9 U.S.
Wireless Directory Assistance
|
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7.2.10
U.S. Wireless Subscribers
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7.2.11
U.S. DA Calls Per Wireless Subscriber
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7.2.12
U.S. Wireless DA Volume
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|
7.2.13
U.S. Wireless Enhanced DA Volume |
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7.2.14
U.S. Wireless DA Revenue Per Call
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7.2.15
U.S. Wireless DA Revenues
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7.2.16
U.S. Wireless EDA Revenues |
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7.3 Canada
|
|
7.3.1 Canadian
Wireline Directory Assistance |
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7.3.1.1 Canadian
Wireline Access Lines |
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7.3.1.2 Canadian
Wireline DA Calls Per Access Line |
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7.3.1.3 Canadian
Wireline DA Volume |
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7.3.1.4 Canadian
Wireline DA Revenues Per Call |
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7.3.1.5 Canadian
Wireline DA Revenues
|
|
7.3.2 Canadian
Wireless Directory Assistance
|
|
7.3.2.1 Canadian
Wireless Subscribers |
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7.3.2.2 Canadian
DA Calls Per Wireless Subscriber |
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|
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7.3.2.4 Canadian
Wireless DA Revenue Per Call |
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7.3.2.5 Canadian
Wireless DA Revenues
|
|
7.4
Total U.S. and Canadian Markets
|
|
LIST
OF TABLES AND FIGURES
|
| Tables |
| 3.1
Qsentt DA Rates By State |
|
4.1
Per Call DA Pricing for Wireless Callers |
| Figures |
|
2.1
Realizing a New Business Model for DA Services
|
|
2.2
Compartmentalized Assets Deliver Self-Standing DA
Services
|
|
2.3
Pooled or Common Assets Deliver
Interactive/Integrated DA Services |
|
2.4
Implementing Phase “a” and “b” |
|
3.1
SBC DA Pricing Structure |
|
3.2
Verizon – LiveSource Retail Service Rates |
|
4.1
Qsent’s Wireless 411 Service Working Model |
|
7.1
U.S. Switched Access Lines -- 2003 to 2009 |
|
7.2
Monthly U.S. DA Calls Per Wireline Access Lines --
2004 to 2009
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|
7.3
U.S. Wireline DA Call Volume -- 2004 to 2009 |
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7.4
U.S. Wireline EDA Call Volume -- 2004 to 2009
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|
7.5
U.S. Wireline DA Revenues Per Call -- 2004 to 2009 |
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7.6
U.S. Wireline DA Revenues -- 2004 to 2009
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|
7.7
U.S. Wireline EDA Revenues -- 2004 to 2009 |
|
7.8
U.S. Wireless Subscribers -- 2004 to 2009 |
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7.9
U.S. Wireless DA Calls Per Month Per Subscriber --
2004 to 2009 |
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7.10
U.S. Wireless DA Call Volume -- 2004 to 2009
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|
7.11
U.S. Wireless EDA Call Volume -- 2004 to 2009
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|
7.12
U.S. Wireless DA Revenues Per Call -- 2004 to 2009 |
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7.13
U.S. Wireless DA Revenues -- 2004 to 2009 |
|
7.14
U.S. Wireless EDA Revenues -- 2004 to 2009 |
|
7.15
Canadian Switched Access Lines -- 2004 to 2009 |
|
7.16
Monthly Canadian DA Calls Per Wireline Access Line
-- 2004 to 2009 |
|
7.17
Canadian Wireline DA Call Volume -- 2004 to 2009
|
|
7.18
Canadian Wireline DA Revenues Per Call -- 2004 to
2009 |
|
7.19
Canadian Wireline DA Revenues -- 2004 to 2009
|
|
7.20
Canadian Wireless Subscribers -- 2004 to 2009 |
|
7.21
Canadian Wireless DA Calls Per Month Per Subscriber
-- 2004 to 2009 |
|
7.22
Canadian Wireless DA Call Volume -- 2004 to 2009 |
|
7.23
Canadian Wireless DA Revenues Per Call -- 2004 to
2009 |
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7.24
Canadian Wireless DA Revenues -- 2004 to 2009
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|
7.25
North American DA Call Volume -- 2004 to 2009 |
|
7.26
North American DA Revenues -- 2004 to 2009
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|
7.27
U.S. Total DA Call Volume -- 2004 to 2009 |
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7.28
U.S. Total DA Revenues -- 2004 to 2009 |
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7.29
Canadian Total DA Revenues -- 2004 to 2009 |
|
7.30
Canadian Total DA Call Volume -- 2004 to 2009 |
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