| TABLE
OF CONTENTS |
| Section |
| CHAPTER
I: Overview |
|
1.0
Background |
|
1.1
Explanation of Prepaid Wireless |
|
1.1.1
Service Definition |
|
1.1.2
How the Service Works |
|
1.1.3
Obtaining and Maintaining Service |
|
1.2
Prepaid Technology |
|
1.2.1
Core Functionality |
|
1.2.2
Prepaid Platforms |
|
1.2.2.1
Handset-Based |
|
1.2.2.2
Service Node |
|
1.2.2.3
Intelligent Network-Based |
|
1.2.2.4
Other Methods |
| CHAPTER
II: Services and
Applications |
|
2.0
Overview |
|
2.1
Prepaid Mobile Phone Service |
|
2.1.1
ALLTEL |
|
2.1.2
AT&T Wireless |
|
2.1.3
Bell Mobility |
|
2.1.4
Cincinnati Bell Wireless |
|
2.1.5
Cingular Wireless |
|
2.1.6
Grupo Iusacell |
|
2.1.7
Microcell |
|
2.1.8
Nextel |
|
2.1.9
Qwest Wireless |
|
2.1.10 Rogers Wireless |
|
2.1.11 Sprint PCS |
|
2.1.12 Telcel |
|
2.1.13 Telefonica Moviles |
|
2.1.14 Telus Mobility |
|
2.1.15 U.S. Cellular |
|
2.1.16 Verizon Wireless |
|
2.1.17 VoiceStream |
|
2.2 Alternative Service
Providers |
|
2.2.1
Local Carriers |
|
2.2.2
Resellers and Distributors |
|
2.3 Comparisons |
|
2.4 Applications and Segments |
|
2.4.1
Consumer |
|
2.4.1.1 Youth Market |
|
2.4.1.2 Variable Use Market |
|
2.4.1.3 Hispanic
Market |
|
2.4.2
Business |
| CHAPTER
III: Market Opportunities
and Strategies |
|
3.0 Wireless and Prepaid Contexts |
|
3.1 Benefits of Prepaid |
|
3.1.1 Customer Benefits |
|
3.1.2 Carrier Benefits |
|
3.2
Key Players and Strategies |
|
3.2.1 Wireless Carriers |
|
3.2.1.1
US Carriers |
|
3.2.1.2 Carriers in Canada and Mexico |
|
3.2.1.3 Carrier Strategies |
|
3.2.1.3.1 Target Markets |
|
3.2.1.3.2 Equity Analyst Opinions |
|
3.2.1.3.3 Change in Focus |
|
3.2.1.3.4 More Robust Service |
|
3.2.2 Network Vendors |
|
3.2.2.1 Market Dynamics |
|
3.2.2.2 Prepaid Service Bureaus |
|
3.2.2.2.1 Boston Communications Group, Inc. |
|
3.2.2.2.2
HNC Telecommunications Solutions |
|
3.2.2.2.3
National Telemanagement Corp. (Illuminet) |
|
3.2.2.2.4 TSI Telecommunications Services, Inc. |
|
3.2.2.3 Network Infrastructure Vendors |
|
3.2.2.3.1 Alcatel |
|
3.2.2.3.2 Compaq |
|
3.2.2.3.3 Ericsson |
|
3.2.2.3.4 Lucent |
|
3.2.2.3.5 Nokia |
|
3.2.2.3.6 Nortel Networks |
|
3.2.2.3.7 Telcordia |
|
3.2.2.4 Prepaid Platform and Solution Vendors |
|
3.2.2.4.1 Amdocs |
|
3.2.2.4.2 Convergys |
|
3.2.2.4.3 Converse Technology |
|
3.2.2.4.4 Homisco/VoiceNet |
|
3.2.2.4.5 Intervoice-Brite |
|
3.2.2.4.6 Corsair Communications
(Lightbridge) |
|
3.2.2.4.7 Logica |
|
3.2.2.4.8 SchlumbergerSema |
|
3.2.2.4.7 Telecommunications Systems Inc. |
|
3.2.3 Prepaid Handset Vendors |
|
3.2.3.1 Market Dynamics |
|
3.2.3.2 Vendors and Service Providers |
|
3.2.3.1.1 Telemac |
|
3.2.3.1.2 Dual Point |
|
3.2.3.1.3 Topp Telecom
(TracFone Wireless) |
|
3.2.3.1.4 Shared Technologies Cellular |
|
3.2.3.1.5 Blackstone |
| CHAPTER
IV: Market Dynamics and
Forecast |
|
4.0 Perspectives |
|
4.1
Market Drivers |
|
4.1.1 Increase in Mobile Populations |
|
4.1.2
Wider Adoption of Wireless Services |
|
4.2
Lessons from Overseas |
|
4.2.1 Adoption of Wireless and Prepaid |
|
4.2.2 Key Difference |
|
4.2.3 Coping with Slower Growth |
|
4.3
Market Barriers |
|
4.3.1 Churn |
|
4.3.2 Fraud |
|
4.3.3 Legal Issues |
|
4.3.4 Handsets |
|
4.4
Market Size and Forecast |
|
4.4.1 Usage |
|
4.4.1.1 Customers or Not |
|
4.4.1.2 Overall Wireless Usage |
|
4.4.1.2.1 US Market |
|
4.4.1.2.2 Mexican Market |
|
4.4.1.2.3 Canadian Market |
|
4.4.2.3 Prepaid Usage |
|
4.4.2 Revenues |
|
4.4.2.1 Total Revenues |
|
4.4.2.2 New Profitability Model |
| CHAPTER
V: Future Industry Tends
and Issues |
|
5.0 Perspectives |
|
5
.1 Marketing Developments
|
|
5.1.1 Unlimited Calling Plans |
|
5.1.2 Disposable Phones |
|
5.1.3 Web-Enabled Phones
|
|
5.1.4 New Distribution Methods |
|
5.1.4.1
Cash Payment Outlets |
|
5.1.4.2 Automatic Teller Machines (ATMs) |
|
5.1.4.3
Point of Sale Services |
|
5.1.5 Advertising |
|
5.2
Next Generation Technology |
|
5.3
New Uses for Prepaid |
|
5.4 Conclusions |
| LIST
OF FIGURES |
| Figure |
| 1.1
Telemac-enabled Prepaid Screen Display |
| 3.1
Prepaid Intelligent Network (IN) Architecture |
| 3.2
Telemac Prepaid Phone Call Process |
| 4.1
North American Wireless Subscribers |
| 4.2
North American Wireless Subscribers Market Share by Country |
| 4.3
North American Wireless Subscriber Growth Rates |
| 4.4 Penetration of Wireless Services |
| 4.5 Prepaid’s Portion of Total Wireless Subscribers |
| 4.6
Total Number of Prepaid Wireless Users in North America |
| 4.7 Number of Prepaid Wireless users by Country |
| 4.8
North American Prepaid Wireless Subscribers Market Share by
Country |
| 4.9
Yearly Growth Rate in Prepaid Wireless Users in North America |
| 4.10
ARPU for US Wireless Carriers and Semiannual Growth Rate |
| 4.11
Yearly Prepaid Wireless ARPU in North America |
| 4.12
Prepaid Wireless Revenues in North America |
| 4.13
Total Prepaid Wireless Revenues in North America |
| 4.14
Annual Growth in North America Prepaid Wireless Revenues |
|
LIST
OF TABLES |
| Tables |
| 2.1
Top US-Based Wireless Resellers |
| 2.2 Comparison on Key Service Elements |
| 3.1
United States Wireless Carriers |
| 3.2 Canadian and Mexican Wireless Carriers |
| 3.3
Prepaid Service Bureaus by Revenues and Employees |
| 3.4
Prepaid Platform and Solution Vendors |
|
|
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