A MAJOR NEW PELORUS GROUP REPORT

MOBILE PAYMENTS

Assessing Market Dynamics, Opportunities and Challenges To 2011

An Exclusive Report Dedicated To Probing Issues, Trends, And Competitive Forces Shaping

The Mobile Payments Phenomenon And Its Impact On The Traditional Payments Industry

  
  • Why Technology And User Needs Are Aligning For Solid Growth In Mobile Payments

  • The Market Drivers And Trends In Mobile Payments

  • Detailed Opportunity Analysis And Outlook For User Needs And Markets Served

  • Impact Of Mobile Payments On The Traditional Payments Industry, Retailers, The Financial Industry, And Companies That Currently Serve The Unbanked And Credit Challenged

  • Consumer Intangibles

  • Hurdles In Authentication

  • The Rise Of RFID And NFC

  • Government Support And Regulation

  • How Wary Do Credit Card Companies Need To Be Of Mobile Payments, And What Are Their Opportunities?

  • Mobile Payments Merchant Benefits

  • What Are The Opportunities And Pitfalls Associated With The Increasing Utilization Of m-Payments Instead Of Cash For Parking, Vending, And Other Micropayments?

  • A Close Look At Key Players

  • What Are The Partnership Opportunities Between Players Utilizing Different Technologies To Leverage Their Strengths And Drive Consumer Adoption?

  • Growth In Online Payments And Its Impact On The Payments Value Chain

  • Payment/Card Holder Steering And What It Means For Mobile Payments

  • The Convenience Factor:  Active vs. Passive Payments

  • Analyzing The Features And Benefits Of Mobile Payments Technology

  • Dealing With Mobile Payments Security Issues

  • Mobile Payments Applications And Trials

  • The Future Of Mobile Payments

  • Market Forecasts To 2011!

 

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Table Of Contents

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