CUSTOM CONSULTING SERVICES

The PELORUS Group performs custom consulting and research assignments for a global clientele base. It regularly advises on issues of strategic and tactical importance, as well as assists in the development of business marketing plans and product/service deployment assessment. After over 15 years of providing hands-on guidance for almost 80 percent of the leading players within telephony, The PELORUS Group has learned that there are no shortcuts.  We know that organizations need more than just data – they demand actionable insight, especially in this crisis-driven market that threatens so many industry concerns. We know, too, that advice must be further bolstered by solutions-based criteria, with our goal always being to deliver to our clients more than mere answers to their questions: We endeavor, on each engagement, to work intimately with our clients to directly, and positively, effect their bottom line. That’s what differentiates The PELORUS Group from its competitors.  Do we participate in the “partnering” school where we work hand-in-hand with clients on a collaborative level, generating a two-way dialogue through every step of the engagement process?  You bet we do.

 

    OUR METHODOLOGY AND AREAS OF COVERAGE

 

The PELORUS Group will assign a team of analysts to assist with your needs on a proprietary and confidential basis.  A seasoned industry veteran with at least 20 years experience will head the team.  Not only will we work with you in providing solutions for your questions, we’ll ensure you’re asking all the right questions. Over the years, PELORUS has seen its star rise in great measure due to its uncompromising commitment to ensuring each client receives more than it requested from us – and that starts from the very beginning of each assignment, enduring throughout each engagement.

The PELORUS Group regularly accepts assignments that run across a wide spectrum of services, inclusive of, but not limited to: 

• Competitive intelligence assessment

• Market opportunity analysis and forecasting

• Competitive technology evaluation and impact correlations

• Merger and acquisition analysis 

• Customized market surveys, inclusive of survey vehicle construct, execution and analyses 

• Focus groups 

• Needs assessment

• New product introduction/launch planning

• Product strategy assessment

• Market segmentation and channel analysis 

• Competitive assessment 

Examples of PELORUS 
Customer Consulting Assignments

• Developed a detailed assessment of the U.S. and European operator services environment.  Determined growth potential and target markets, as well as competitive strategies carriers are employing and how they could apply to the client’s market. -- For a leading Japan-based carrier.
  
  

• Provided market intelligence on how “dual cards” and “smart cards” are being used in the prepaid industry.  Also developed a detailed profile of the domestic Asian prepaid environment analyzing culture, demographics, potential market strategies and existing competitive activity. -- For a “Top 3” long distance provider.
  
  

• Surveyed carriers on their existing and planned use of advanced speech recognition technology in their customer service and sales call centers, and advised on market opportunities and strategies. -- For a leading speech recognition platform provider.
  
  

• Developed a detailed assessment of the directory assistance market’s competitive landscape, growth opportunities, entry barriers and entry strategies.  Advised on how best to enter market including possible acquisitions. -- For a major directories player.
  
  

• Developed an assessment of IVR equipment deployment in carriers’ IP networks.  Also advised on the current state of IVR product development in North American and Europe. -- For an IP concern seeking to expand into new markets.
  
  

• Provided a detailed analysis of the toll free market in the U.S. including growth, market dynamics and applications.  Advised foreign carrier on how best to structure a toll free service and how to market it. -- For a major international carrier.
  
  

• Expert witness on prepaid market and its implications to traditional telephony. -- For an RBOC.
  
  

• Authored White Paper on the existing and future application of speech recognition technology in the U.S. -- For a leading speech recognition vendor.
  
  

• Provided an opportunity analysis for service nodes that host prepaid telephony applications.  Included market sizing, analysis of new directions in prepaid telephony switching products, and assessed current and future architectures. -- For a prepaid platform provider.
  
  

• Advised a possible entrant to the DA market on market opportunities, competitive landscape, company positioning and entry strategies including acquisition candidates. -- For a major database concern.
  

Call us. We will work closely with you to identify where and how our staff of experts can support your goals.