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TABLE OF CONTENTS

EXECUTIVE SUMMARY  

MARKET OVERVIEW

  Introduction

  Market Trends and Drivers

    DA/DIS Still A Solid Market

    Prices For DA/DIS

    Upsurge in Wireless Base

    Emerging Business Models For Ad-Based Free DA/DIS

    The Manna for Free DA/DIS -- Business Category Search

    Free DA/DIS Linchpins -- Ad Management and Ad Aggregator Solutions

    Mobile Voice Search and Automation

    All in One Mobile Phones

  Future

  Research Methodology  

PLATFORM PROVIDERS, SPEECH RECOGNITION/MOBILE SEARCH VENDORS, AD MANAGEMENT, AND AGGREGATORS

  Introduction 

  DA/DIS Platform Suppliers

    Local Matters

      Introduction

      History

      Product Offerings

      Market Served/Pursued

    VoltDelta

      Introduction

      History

      Product Offerings

      Market Served/Pursued

    Soleo Communications

  Speech Recognition, Mobile Voice Search, and Interactive Voice Response Providers

    Nuance Communications 

      Introduction

      History

      Product Offerings

      Market Served/Pursued

  Mobile Search/Ad Engine Providers

    Apptera 

      Introduction

      History

      Product Offerings

      Market Served/Pursued

    Call Genie

      Introduction

      History

      Product Offerings

      Market Served/Pursued

    PhoneSpots

      Introduction

      History

      Product Offerings

      Market Served/Pursued

    V-Enable

      Introduction

      History

      Product Offerings

      Market Served/Pursued

  Ad Aggregators

Figure:

      Voice & Mobile Search Solution Stack/Ecosystem  

SERVICE PROVIDERS

  Introduction

  800-411-Metro/800-411-SAVE

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  800IDEAS.COM/1-800-SAN-DIEGO

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  AT&T

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  Google

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  INFONXX

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  Jingle Networks

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  MetroPCS Communications and Alltel

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  R.H. Donnelley (RHD)

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  Say Hello

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  Tellme/Microsoft

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  Toll Free Yellow Pages 

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  Verizon LiveSource

    Introduction

    History

    Service Description

    Pricing Model

    Markets Served

  Others  

MARKET TRENDS AND GROWTH ANALYSIS -- 2007 TO 2012

  Market Overview

  Trends and Assumptions

    Growth of Wireless

    Wireline and Wireless DA/DIS

    Free DA/DIS Business Model

    Advertiser Support for Audio Ads

    Ad Aggregators

    Betting on Business Category Search

    Growth of Mobile Local (Voice) Search

    Availability of DIS/Multimedia Content

    Ad Management Solutions

    Automation/Operator Backup

    Hybrid Models On The Horizon

    Broadband Upgrades

    Long Return on Investment Cycle

    Advances in Wireless Phones

  U.S. Free DA/DIS Services

  U.S. DA/DIS Call Volume

  U.S. DA/DIS Revenue

  U.S. DIS Market Share

  Free DA/DIS Call Volume

  Free DA/DIS Market Share

  Free DA/DIS Revenues Per Call

  Free DA/DIS Revenues

Figures:

      DA/DIS Call Volumes and Revenues 2007

      DIS Market Share -- 2007 to 2012

      Free DA/DIS Call Volume 2007 to 2012
      Free DA/DIS Share Of DA/DIS Market -- 2007 to 2012
      Free DA/DIS Revenue Per Call -- 2007 to 2012
      Free DA/DIS Total Revenue -- 2007 to 2012

To Order This Study Or For More Information
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